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FAZO

An organized appliance catalogue pairs plum and coral with clear categories, filters and useful product details.

Preview storeExplore the project

Project information

Client
FAZO
Sector
Commerce & retail
Platforms
Web
Project type
Stores

Services delivered

User interface & experience designE-commerce developmentWooCommerce development
THE BIG PICTURE

Project overview

FAZO is an e-commerce experience for home appliances and air conditioning that makes discovering options and understanding specifications central to the design. Purple, coral and mint appear across photographic banners, page covers, menus and interactions. The catalogue includes major appliances, kitchen equipment and home care, with documented model names and product images. Comparison presents appliance specifications side by side, while buying guides explain important questions to consider when choosing an air conditioner or appliance. The experience includes search, tailored filters, wishlist, cart and checkout, a visual side menu and an animated welcome screen. The store is built using WordPress and WooCommerce with a responsive Arabic interface.

The idea behind the experience

Give a varied appliance catalogue one visual language while keeping specifications and search accessible.

Brand character at every step.

An organized appliance catalogue pairs plum and coral with clear categories, filters and useful product details. The presentation connects clear navigation, information hierarchy and consistent desktop and mobile experiences.

The original FAZO interface
The original FAZO interface

Details that shape the experience

  • Appliance and cooling categories
  • Tailored catalogue filters
  • Product details and specifications
  • Responsive layouts throughout
INSIDE THE EXPERIENCE

Project images

Explore the interface and experience through the project gallery.

A home full of choices. One experience.

An organized appliance catalogue pairs plum and coral with clear categories, filters and useful product details.

From discovery to selection

  1. Discover categories and collections from the homepage.
  2. Explore product imagery, details and options.
  3. Continue to wishlist, cart and order steps.

Original desktop interface

An original screenshot showing the FAZO interface and content presentation.

Original FAZO screenshot
Original FAZO screenshot

Original mobile interface

An original screenshot showing the FAZO interface and content presentation.

Original FAZO screenshot
Original FAZO screenshot

Product details

An original screenshot showing the FAZO interface and content presentation.

Original FAZO screenshot
Original FAZO screenshot

Built with

  • WordPress
  • WooCommerce
  • Custom theme
  • PHP
  • JavaScript
  • CSS
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